United States: favorite coffee brands 2023 | Statista (2024)

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United States: favorite coffee brands 2023 | Statista? ›

According to a recent U.S. survey in 2023, Starbucks was chosen by nearly 50 percent of respondents as their favorite coffee brand. Starbucks was followed by Dunkin' and Folgers, with 44.8 percent and 29.4 percent of respondents' votes, respectively.

Nearly 60% of coffee served in the United States is 'gourmet' (brewed from premium beans). Coffee drinkers are flocking to espresso-based beverages, with consumption of cappuccinos, lattes, and flat whites up by a staggering 50% in the same time period, driven in part by strong popularity with 25-39 year olds.

Key ground coffee brands in the U.S. 2020, based on sales

Folgers was the leading brand of regular ground coffee in the United States in 2020 by a wide margin.

Starbucks is the largest coffee brand in the US, with revenues of 32.3 billion (2022).

Starbucks has established itself as the number one coffee brand in the US, known for its premium quality and innovative marketing strategies that have set it apart from the competition.

Latte. This drink is one of the most popular coffees in America. It is made up of an espresso shot composed of three parts of steamed milk.

Most American coffee drinkers say they "love" (51%) or "like" (37%) regular coffee — though many like it with milk, sugar, or creamer mixed in. When shown a photo of nine coffee cups with varying hues of coffee, 79% of coffee drinkers choose a brown, golden, or cream-colored cup.

Espresso. The most popular coffee drink in the entire world is espresso. Espresso originates from Italy and is produced by forcing small amounts of boiling water through finely ground coffee beans. This creates a thicker drink than normal coffee and contains a higher level of caffeine.

What is the oldest coffee brand in the US? ›

The oldest coffee company/ roaster/ merchant in the United States is Gillies Coffee Company, which was founded in 1840 in New York by Wright Gillies. It is still in operation in Brooklyn, New York since being purchased by the Schoenholt family, from the Gillies family, in the early 1900's.

Hawaii's gourmet Kona coffee beans are the only coffee beans grown in the continental United States. Kona Volcanic Estate Coffee from Hawaii are handpicked and hand-sorted before processing and are considered rare as only 3,000 acres are dedicated for this highly sought after gourmet coffee.

Key brands' market share of ground coffee in the U.S. 2020

In the 52 weeks ended May 17, 2020, Folgers was the leading ground coffee brand in the United States, accounting for about over 25 percent of the U.S. ground coffee market. Starbucks ranked in second place, with a market share of around 12 percent.

Who Are Starbucks' Main Competitors? The main competitors of Starbucks are McDonald's, Dunkin', Tim Hortons, Costa Coffee, Caffe Nero, Caffe Ritazza, to name but a few.

While water is the most frequently consumed beverage in the country, with 66% of Americans drinking it daily, coffee is close behind, with 63% of Americans having a mug of joe each morning.

ESPRESSO. The most popular coffee drink in the entire world is espresso. Espresso originates from Italy and is produced by pushing small amounts of boiling water through finely ground coffee beans.

1. Finland — 12 kg/26 lbs — Finland is the world's biggest consumer of coffee on a per-person basis. The average Finn drinks nearly four cups a day.